Brac: The Island of White Stone

Brac (pronounced “Bratch”) is the largest island in Dalmatia and the third largest in the Adriatic. While its neighbor Hvar is known for glitz and parties, Brac is known for its substance. It is an island of stone, wind, and olives. The white limestone from Brac has built Diocletian’s Palace in Split and, according to legend, parts of the White House in Washington D.C.

In 2026, Brac is more popular than ever, driven by the iconic image of Zlatni Rat beach. Yet, move inland, and you find ancient shepherd villages, mysterious dragon caves, and a slow-paced lifestyle that revolves around the harvest. It is an authentic slice of the Mediterranean.

Why Visit Brac in 2026?

Brac is accessible and diverse. It is the only Croatian island with its own commercial airport, making it easy to reach. In 2026, the island has focused on promoting its “Olive Oil Roads” and adventure tourism (hiking, windsurfing, climbing). It offers the perfect balance: you can have a cosmopolitan cocktail in Bol and a rustic lamb dinner in an agro-tourism farm on the same day.

Best Time to Visit

June & September: Ideal. The sea is warm, the sun is shining, but the peak crowds of July and August are absent.
July & August: The island is bustling. Bol is packed with windsurfers and sunbathers. Ferries run frequently.
May & October: Perfect for active holidays (hiking Vidova Gora or cycling). The weather is mild and pleasant.

How to Get There

Ferry: The main link is the frequent car ferry from Split to Supetar (50 minutes). It runs almost hourly in summer. There is also a ferry from Makarska to Sumartin.
Catamaran: Fast boats connect Split to Bol and Milna.
Air: Brac Airport (BWK) is small but growing. In 2026, seasonal flights connect it to Zagreb, Austria, and other European hubs.

Iconic Experiences & Sights

1. Zlatni Rat (The Golden Horn)

Located in Bol, this is Croatia’s most famous beach. It is a pebble spit that extends 500 meters into the sea. Uniquely, its tip changes shape depending on the wind and currents—curving left or right. It is a paradise for windsurfers due to the reliable thermal wind (Maestral).

2. Vidova Gora

The highest peak on all Adriatic islands (778m). You can drive almost to the top or hike up from Bol. The view from the summit is spectacular, looking down directly onto Zlatni Rat and across the sea to Hvar and Vis.

3. Blaca Hermitage (Pustinja Blaca)

A monastery built into a cliff face in the 16th century by Glagolitic priests fleeing the Ottomans. It is a museum today, filled with antique furniture, a library, and a telescope. It is accessible only by a steep hike, preserving its mystical isolation.

4. The Stonemasonry School in Pucisca

Pucisca is often called one of the prettiest villages in Europe. It is famous for its Stonemasonry School, the only one of its kind in Croatia. Visitors can see students carving the famous white limestone using traditional Roman tools.

5. Skrip

The oldest settlement on the island. The Museum of Brac here tells the island’s history from Illyrian times to the present. It feels like a place time forgot.

Where to Stay

Bol: The main tourist hub on the south coast. Best for beaches, nightlife, and watersports.
Supetar: The main port on the north coast. Lively, family-friendly, and feels like a real town.
Milna: A beautiful baroque fishing village on the west coast with a large marina. A favorite for sailors.
Postira/Sutivan: Charming, quieter villages on the north coast, great for a relaxing escape.

Gastronomy: Lamb and Oil

Brac is famous for two things:

Brac Lamb: The lambs graze on aromatic herbs and sea salt-sprayed grass. The meat is tender and flavorful. Try it “ispod peke” (roasted under a bell-like dome with coals).
Olive Oil: The island has over half a million olive trees. The local variety “Buhavica” produces world-class oil. Visit the Olive Oil Museum in Skrip.
Vitalac: A protected traditional dish—lamb offal skewers wrapped in caul fat. For the adventurous foodie.
Plavac Mali: The red wine grape dominates the southern slopes near Bol. Stina Winery on the Bol promenade is a must-visit (the labels are made of white stone!).

Sustainability & Water

Water is precious on islands. Brac receives water via an undersea pipeline from the mainland (Cetina river), but conservation is key. In 2026, there is a strong push against single-use plastics, especially on Zlatni Rat.

Safety and Tips

Sea Urchins: The crystal clear water means sea urchins are common on rocky parts of the coast. Wear water shoes (aquashoes).
Ferry Lines: In August, the queue for the ferry back to Split from Supetar can be hours long. Arrive very early or travel at off-peak times.
Sun: The white stone reflects the sun. The UV index is high. Wear a hat and sunglasses.

Brac is the strong, silent type. It has the grandeur of the mountains and the softness of the olive groves. It is an island that grounds you, feeding you well and offering a connection to the ancient Mediterranean way of life.